Cambodia & Beauty: Lancôme opens its first boutique in AEON Mall Phnom Penh

Cambodia welcomes the prestigious French luxury beauty brand Lancôme with the official opening of its first boutique on May 24, 2025, at AEON Mall Phnom Penh.

On the morning of the 24th, a demonstration of the brand's products was held at the Sofitel Phnom Penh Phokeethra

The event marks an essential step in the brand's expansion into the Cambodian market, bringing its full range of skincare, make-up and fragrance products to local consumers.

The launch was celebrated with great fanfare, with special appearances including that of Thai actor Gun Atthaphan, who joined in the festivities to commemorate the boutique's opening. The boutique promises an immersive shopping experience, offering exclusive products and personalized beauty consultations, reflecting Lancôme's reputation as the “House of Happiness”.

The launch event included live demonstrations, exclusive product previews and limited-edition gifts for early buyers. The opening of the boutique is seen as a testament to Cambodia's growing appetite for luxury brands and its emergence as a key market in the region's beauty industry.

The new boutique, elegantly designed to reflect Lancôme's Parisian heritage, offers Cambodian customers the full range of the brand's famous products, from advanced skincare to luxurious fragrance and make-up collections. The store offers interactive beauty consultations and personalized services, promising a high-end experience for Lancôme fans and newcomers alike.

Lancôme's arrival in Cambodia is seen as a new milestone for luxury beauty in the country, widening access to the high-end French cosmetics and fragrances that have been celebrated worldwide since the brand's creation in 1935.